| February 2007 - special edition
As I've mentioned, I am speaking at New
Communications Forum and BlogHer
Business next month.
Both conferences encourage their speakers to share discount
codes for the conference with friends and colleagues. Below
you'll find a thumbnail description of each conference, the
relevant discount code and registration URL. Hope to see you
there! Susan Getgood
New Communications Forum
The New Communications Forum Conference and Expo will
be held March 7- 9, 2007 at the Venetian Hotel in Las Vegas.
There are four main tracks: Internal Communications, PR &
External Communications, Advertising & Marketing and New
Media & Journalism.
I'll be leading a panel on
viral marketing and social media tools that will explore how
marketers are using these tools in viral communications
efforts. Our starting point is that it is the message that
matters most, not the media, but we will definitely be talking
about how things like YouTube, MySpace and Second Life have
added a significant new dimension to viral marketing.
I'll be joined by Chris
Heuer, Andy
Abramson and Rick
Murray
$200 discount. Use code 612SHN. Register at www.newcommforum.com
I recommend New Communications Forum for
communications, marketing and PR people who have had some
exposure to social media, and want to explore certain aspects
in more depth. There are also pre-conference workshops
covering Blogging 101, Podcasting 101 and Videocasting
101.
BlogHer Business
On March 22 & 23, I will be at BlogHer Business at
the Affinia Hotel in New York City. The theme of the
conference is How to succeed in a social media world.
Topics on deck include measurement, how to build traffic
to your blog, the social media press release, how to do
blogger outreach, how to get started in blogging, and
more.
On Thursday March 22, I'll be doing a blog case study
interview with small business blogger Shirley Frazier and on
Friday March 23, I'll be part of a session on blogger
relations.
$100 discount off the $699 registration fee for the
full 2-day conference. Use code BHBAC-DSC. Register at http://www.acteva.com/go/blogher
BlogHer Business is for anyone trying to figure out how
to use social media tools like blog and podcasts in their
business and marketing plan. There are tracks for newcomers as
well as more advanced topics for those who have been doing
this "stuff" for a while.
And, men, don't worry that the name of the conference
is BlogHer -- you are most welcome, and I think you'll find it
to be one of the most valuable conferences you've ever
attended.
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