Comments on: Are rankings rank?

By: Marketing Roadmaps » Engaging with your community, your customer

Marketing Roadmaps » Engaging with your community, your customer — Tue, 24 Feb 2009 04:18:41 +0000

[...] I do workshops I often show this Technorati data. Technorati’s rankings may be rank, but the 2008 research offers some good data about bloggers. Scan down this list of reasons why [...]

By: Marketing Roadmaps » Auld lang syne

Marketing Roadmaps » Auld lang syne — Fri, 02 Jan 2009 00:58:33 +0000

[...] more than one occasion, I’ve discussed the flaws in these rankings on Marketing Roadmaps, and I follow my friend Ike Pigott’s periodic exposes [...]

By: Mary Schmidt

Mary Schmidt — Thu, 13 Dec 2007 17:49:36 +0000

I stopped caring about Techorati weeks ago. And, not because they show me having about 1/2 of the links that I once had (surely, as with you – that many people didn’t delete me?) – but I get better notifcation re new links via Google Alerts!

As long as the people who want to find me can do so — and I get quality new people, I’m happy.

By: Phil Barrett

Phil Barrett — Mon, 10 Dec 2007 19:37:30 +0000

This discussion reminds me a lot of what we used to do in the mid-nineties when everybody was rushing to get their “cool site of the day” badge. At one point people had more badges than content.

I agree with much of what has been said – the rankings are as much a popularity contest as they are link bait.

As long as we focus on content & adding to the conversation, the number of badges should be irrelevant.

The only stat is look at is my unique user count on my web log. It seems to be more consistent / accurate than anything else.

By: Mack Collier

Mack Collier — Mon, 10 Dec 2007 18:07:43 +0000

Technorati has been screwy for me as well in the past few days. I suddenly gained about 70 links, then lost 30 later in the day.

I still think there is a big hole here for a service that gives bloggers accurate information about how other bloggers are using the blogosphere. For example, I’d love to see how many of my links are from blogrolls, and how many are from links in posts. Are these numbers increasing or decreasing? How are subscribers according to Feedburner comparing to others (I too think Bloglines is totally inaccurate. I have no idea how they get their figures)

IMO Technorati was on their way until they tried to be ‘all things to all media’ last year, and they stretched themselves too thin. They should have continued to concentrate on bloggers, and adding more functionality and services to its core ‘customers’.

By: Brad Levinson

Brad Levinson — Mon, 10 Dec 2007 15:17:56 +0000

“Ah Technorati” indeed. There was a time when Technorati was my “be-all” for blogs — and it worked amazingly (just ask David). I don’t know what gives — ever since they changed authority system in the second-to-last relaunch, things have been more than unreliable.

At the same time, as you’ve suggested, it’s made me look more creatively at blogs — “old school-style.” Numbers of comments, links in blog rolls from other members of the community, the actual content itself. I then use the Technorati Rank, the PageRank, and some tidbits from Quantcast as loose “suggestions” on how I might proceed.

The best metrics system that I’ve found so far is the Colbert metrics system. That is to say, what rank does your gut give the blog?

- Brad