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	<title>Comments on: Too little, too late, too lame? Initial thoughts on #fishfulthinking</title>
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	<link>http://getgood.com/roadmaps/2009/03/02/too-little-too-late-too-lame-initial-thoughts-on-fishfulthinking/</link>
	<description>&#34;If you don&#039;t know where you are going, any road will take you there.&#34; - Lewis Carroll, Alice in Wonderland</description>
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		<title>By: Five reasons why everyone (even moms) should be on Twitter</title>
		<link>http://getgood.com/roadmaps/2009/03/02/too-little-too-late-too-lame-initial-thoughts-on-fishfulthinking/comment-page-1/#comment-12587</link>
		<dc:creator>Five reasons why everyone (even moms) should be on Twitter</dc:creator>
		<pubDate>Fri, 26 Jun 2009 15:06:00 +0000</pubDate>
		<guid isPermaLink="false">http://getgood.com/roadmaps/?p=678#comment-12587</guid>
		<description>[...] the Camp Baby invitation/dis-invitation debacle, but in the wake of the subsequent and similar Fishful Thinking backlash and the Motrin Moms outpouring, I realized the power inherent in Twitter.  We&#8217;ve faced [...]</description>
		<content:encoded><![CDATA[<p>[...] the Camp Baby invitation/dis-invitation debacle, but in the wake of the subsequent and similar Fishful Thinking backlash and the Motrin Moms outpouring, I realized the power inherent in Twitter.  We&#8217;ve faced [...]</p>
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		<title>By: The Power of Mommy Bloggers and Tweeters &#171; Principles of Public Relations</title>
		<link>http://getgood.com/roadmaps/2009/03/02/too-little-too-late-too-lame-initial-thoughts-on-fishfulthinking/comment-page-1/#comment-4381</link>
		<dc:creator>The Power of Mommy Bloggers and Tweeters &#171; Principles of Public Relations</dc:creator>
		<pubDate>Thu, 05 Mar 2009 01:40:14 +0000</pubDate>
		<guid isPermaLink="false">http://getgood.com/roadmaps/?p=678#comment-4381</guid>
		<description>[...] my eye as I was scrolling through a post on Susan Getgood’s blog Marketing Roadmaps called &#8220;Too little, too lame? Initial thoughts on #fishfulthinking&#8220;. Considering that I’m always hungry, the word goldfish definitely drew me in, and when I [...]</description>
		<content:encoded><![CDATA[<p>[...] my eye as I was scrolling through a post on Susan Getgood’s blog Marketing Roadmaps called &#8220;Too little, too lame? Initial thoughts on #fishfulthinking&#8220;. Considering that I’m always hungry, the word goldfish definitely drew me in, and when I [...]</p>
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		<title>By: Audrey - Mom Generations</title>
		<link>http://getgood.com/roadmaps/2009/03/02/too-little-too-late-too-lame-initial-thoughts-on-fishfulthinking/comment-page-1/#comment-4375</link>
		<dc:creator>Audrey - Mom Generations</dc:creator>
		<pubDate>Wed, 04 Mar 2009 20:09:34 +0000</pubDate>
		<guid isPermaLink="false">http://getgood.com/roadmaps/?p=678#comment-4375</guid>
		<description>I was one of the 200 moms sent that email.  Mine actually came from Facebook!  Someone contacted me through my FB page. I was enticed... did the interview... told I was a GREAT candidate and that I would hear the final results around 2/9. I emailed twice in February and even sent a YouTube video of my son eating Pepperidge Farm crackers as simple nudge - like HELLO? Any word yet?  I got a call TODAY. The CALL WAS PLACED today regarding the decisions. And I was then asked if I still wanted to participate... but for free - the content on their site would be payment.  Yeah, no thanks.</description>
		<content:encoded><![CDATA[<p>I was one of the 200 moms sent that email.  Mine actually came from Facebook!  Someone contacted me through my FB page. I was enticed&#8230; did the interview&#8230; told I was a GREAT candidate and that I would hear the final results around 2/9. I emailed twice in February and even sent a YouTube video of my son eating Pepperidge Farm crackers as simple nudge &#8211; like HELLO? Any word yet?  I got a call TODAY. The CALL WAS PLACED today regarding the decisions. And I was then asked if I still wanted to participate&#8230; but for free &#8211; the content on their site would be payment.  Yeah, no thanks.</p>
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		<title>By: More Tips on Blogger Relations &#8212; 360PR Blog</title>
		<link>http://getgood.com/roadmaps/2009/03/02/too-little-too-late-too-lame-initial-thoughts-on-fishfulthinking/comment-page-1/#comment-4367</link>
		<dc:creator>More Tips on Blogger Relations &#8212; 360PR Blog</dc:creator>
		<pubDate>Wed, 04 Mar 2009 16:40:16 +0000</pubDate>
		<guid isPermaLink="false">http://getgood.com/roadmaps/?p=678#comment-4367</guid>
		<description>[...] relations and events – I hope that everyone caught Susan Getgood’s post on Monday about another blogger relations campaign gone bad that spreading like wildfire on Twitter.  Just search #fishfulthinking and you will see [...]</description>
		<content:encoded><![CDATA[<p>[...] relations and events – I hope that everyone caught Susan Getgood’s post on Monday about another blogger relations campaign gone bad that spreading like wildfire on Twitter.  Just search #fishfulthinking and you will see [...]</p>
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		<title>By: It&#8217;s Authenticity Stupid &#171; Not an Expert Blog</title>
		<link>http://getgood.com/roadmaps/2009/03/02/too-little-too-late-too-lame-initial-thoughts-on-fishfulthinking/comment-page-1/#comment-4346</link>
		<dc:creator>It&#8217;s Authenticity Stupid &#171; Not an Expert Blog</dc:creator>
		<pubDate>Wed, 04 Mar 2009 05:11:34 +0000</pubDate>
		<guid isPermaLink="false">http://getgood.com/roadmaps/?p=678#comment-4346</guid>
		<description>[...] mom bloggers had with a campaign called &#8220;Fishful Thinking&#8221;.  Susan Getgood writes an interesting take on it. The company tried to recruit mom bloggers and had an interesting pitch but in the end drew a ton of [...]</description>
		<content:encoded><![CDATA[<p>[...] mom bloggers had with a campaign called &#8220;Fishful Thinking&#8221;.  Susan Getgood writes an interesting take on it. The company tried to recruit mom bloggers and had an interesting pitch but in the end drew a ton of [...]</p>
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		<title>By: Jessica (from It's my life...)</title>
		<link>http://getgood.com/roadmaps/2009/03/02/too-little-too-late-too-lame-initial-thoughts-on-fishfulthinking/comment-page-1/#comment-4331</link>
		<dc:creator>Jessica (from It's my life...)</dc:creator>
		<pubDate>Tue, 03 Mar 2009 20:58:08 +0000</pubDate>
		<guid isPermaLink="false">http://getgood.com/roadmaps/?p=678#comment-4331</guid>
		<description>I was one of the 200 targeted and until my husband, a lawyer, read the email did I realize that I wasn&#039;t selected, but being invited to be interviewed. To say that it was a let down is an understatement!
Then, unlike others, I was interviewed and the poor interviewer had to learn from me that my kids were much younger than those of their target moms. Hello! Do your research. 
To compound my annoyance I never even got an email saying that they&#039;d selected anyone or anything. I would have understood not being picked, but being blown off is harder to swallow, especially after believing that I&#039;d been hand picked!

&lt;abbr&gt;&lt;em&gt;Jessica (from It&#039;s my life...)´s last blog post..&lt;a href=&quot;http://www.itsjessicaslife.com/2009/03/some-little-girls-want-to-be-just-like.html&quot; rel=&quot;nofollow&quot;&gt;Some Little Girls Want to Be Just Like Daddy&lt;/a&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>I was one of the 200 targeted and until my husband, a lawyer, read the email did I realize that I wasn&#8217;t selected, but being invited to be interviewed. To say that it was a let down is an understatement!<br />
Then, unlike others, I was interviewed and the poor interviewer had to learn from me that my kids were much younger than those of their target moms. Hello! Do your research.<br />
To compound my annoyance I never even got an email saying that they&#8217;d selected anyone or anything. I would have understood not being picked, but being blown off is harder to swallow, especially after believing that I&#8217;d been hand picked!</p>
<p><abbr><em>Jessica (from It&#8217;s my life&#8230;)´s last blog post..<a href="http://www.itsjessicaslife.com/2009/03/some-little-girls-want-to-be-just-like.html" rel="nofollow">Some Little Girls Want to Be Just Like Daddy</a></em></abbr></p>
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		<title>By: Marketing Roadmaps &#187; Blogger relations: a fishful update</title>
		<link>http://getgood.com/roadmaps/2009/03/02/too-little-too-late-too-lame-initial-thoughts-on-fishfulthinking/comment-page-1/#comment-4288</link>
		<dc:creator>Marketing Roadmaps &#187; Blogger relations: a fishful update</dc:creator>
		<pubDate>Tue, 03 Mar 2009 03:58:45 +0000</pubDate>
		<guid isPermaLink="false">http://getgood.com/roadmaps/?p=678#comment-4288</guid>
		<description>[...] &#171; Previous  Main [...]</description>
		<content:encoded><![CDATA[<p>[...] &laquo; Previous  Main [...]</p>
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		<title>By: Jenn</title>
		<link>http://getgood.com/roadmaps/2009/03/02/too-little-too-late-too-lame-initial-thoughts-on-fishfulthinking/comment-page-1/#comment-4286</link>
		<dc:creator>Jenn</dc:creator>
		<pubDate>Tue, 03 Mar 2009 02:38:49 +0000</pubDate>
		<guid isPermaLink="false">http://getgood.com/roadmaps/?p=678#comment-4286</guid>
		<description>As always, I learn so much from reading your site.  Thanks for posting this.

Bloggers most definitely talk.  And when PR people who host events and jobs keep (pardon the pun) fishing from the same pond, this is going to happen just like it has before.

I am so far out of the loop these days when it comes to the invites, I don&#039;t even see the loop.  :-)  I do know that I can always come here to get the real deal.  Thanks for keeping it real, Susan!

&lt;abbr&gt;&lt;em&gt;Jenn´s last blog post..&lt;a href=&quot;http://www.mommyneedscoffee.com/2009/03/01/decisions-changes-life-without-regrets/&quot; rel=&quot;nofollow&quot;&gt;Decisions. Changes. Life without regrets.&lt;/a&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>As always, I learn so much from reading your site.  Thanks for posting this.</p>
<p>Bloggers most definitely talk.  And when PR people who host events and jobs keep (pardon the pun) fishing from the same pond, this is going to happen just like it has before.</p>
<p>I am so far out of the loop these days when it comes to the invites, I don&#8217;t even see the loop.  <img src='http://getgood.com/roadmaps/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' />   I do know that I can always come here to get the real deal.  Thanks for keeping it real, Susan!</p>
<p><abbr><em>Jenn´s last blog post..<a href="http://www.mommyneedscoffee.com/2009/03/01/decisions-changes-life-without-regrets/" rel="nofollow">Decisions. Changes. Life without regrets.</a></em></abbr></p>
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		<title>By: Stefania Pomponi Butler</title>
		<link>http://getgood.com/roadmaps/2009/03/02/too-little-too-late-too-lame-initial-thoughts-on-fishfulthinking/comment-page-1/#comment-4282</link>
		<dc:creator>Stefania Pomponi Butler</dc:creator>
		<pubDate>Mon, 02 Mar 2009 21:34:47 +0000</pubDate>
		<guid isPermaLink="false">http://getgood.com/roadmaps/?p=678#comment-4282</guid>
		<description>The worst part about the whole experience, at least for me, was that the program actually sounded cool.  As a mom which Annie&#039;s Cheddar Bunnies sitting in her cupboard right now and as a mom who is paid to write about companies &quot;doing good,&quot; I welcomed the opportunity to learn more about the brand.  

I hate that I went as far as discussing the potential opportunity with my husband (who was excited for me), and started plans in motion to arrange childcare. That makes me feel gross. I hate that I sincerely reached out in an effort to find out more and cleared a whole morning awaiting a call that never came.  That made me feel used.</description>
		<content:encoded><![CDATA[<p>The worst part about the whole experience, at least for me, was that the program actually sounded cool.  As a mom which Annie&#8217;s Cheddar Bunnies sitting in her cupboard right now and as a mom who is paid to write about companies &#8220;doing good,&#8221; I welcomed the opportunity to learn more about the brand.  </p>
<p>I hate that I went as far as discussing the potential opportunity with my husband (who was excited for me), and started plans in motion to arrange childcare. That makes me feel gross. I hate that I sincerely reached out in an effort to find out more and cleared a whole morning awaiting a call that never came.  That made me feel used.</p>
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		<title>By: Susan Getgood</title>
		<link>http://getgood.com/roadmaps/2009/03/02/too-little-too-late-too-lame-initial-thoughts-on-fishfulthinking/comment-page-1/#comment-4279</link>
		<dc:creator>Susan Getgood</dc:creator>
		<pubDate>Mon, 02 Mar 2009 20:16:29 +0000</pubDate>
		<guid isPermaLink="false">http://getgood.com/roadmaps/?p=678#comment-4279</guid>
		<description>Thanks for all the comments. The CEO of the agency responded to my email immediately. I&#039;ll post a summary of the call and my final thoughts, at least for now, later tonight.</description>
		<content:encoded><![CDATA[<p>Thanks for all the comments. The CEO of the agency responded to my email immediately. I&#8217;ll post a summary of the call and my final thoughts, at least for now, later tonight.</p>
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