The stuff is just that — some interesting stuff I have been saving to post on, and haven’t had time to blog much lately. I should probably do a link blog, to make it easier to publish these links. Maybe later this summer when I have a minute to breathe. <\/p>\n
From Shel Holtz, two posts about RSS: a plain English guide to RSS <\/a>and RS huh<\/a>?<\/p>\n A guest post on Pro-Blogger by Toby Bloomberg on how blogs must earn their keep.<\/a> (And an aside, it was great to meet Toby and a bunch of other folk at the marketing wonk after yesterday’s AMA blog seminar in Boston)<\/p>\n The question is about SEO techniques. I am revamping two, possibly three client websites (cross fingers), to make them SELL not just TELL, and I am curious about some SEO "things." I am NOT an SEO expert and my clients know that. But I have had a lot of online marketing experience, which does qualify me to some degree to know what’s what. So here’s my question:<\/p>\n I believe that a well written website that sells not tells should do well in search engines. Yes, you should make the effort to understand the right keywords to incorporate in the copy, and there is no harm in submitting to the engines and the like, but that done: If your website sells your products AND you have a robust marketing program that drives qualified prospects to your site, what happens with the engines is additive, not the baseline of your marketing success. Agree? Disagree? What am I missing? Bob Bly had a related question on his blog<\/a> not long ago, but I don’t know that we reached closure \ud83d\ude42 . <\/p>\n","protected":false},"excerpt":{"rendered":" The stuff is just that — some interesting stuff I have been saving to post on, and haven’t had time to blog much lately. I should probably do a link blog, to make it easier to publish these links. Maybe later this summer when I have a minute to breathe. From Shel Holtz, two […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":""},"categories":[5,4,8,17,9],"tags":[],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t