{"id":230,"date":"2006-04-26T14:38:20","date_gmt":"2006-04-26T18:38:20","guid":{"rendered":"https:\/\/getgood.com\/roadmaps\/?p=230"},"modified":"2006-04-26T14:38:20","modified_gmt":"2006-04-26T18:38:20","slug":"marketing-roadsigns-newsletter-2","status":"publish","type":"post","link":"https:\/\/getgood.com\/roadmaps\/2006\/04\/26\/marketing-roadsigns-newsletter-2\/","title":{"rendered":"Marketing Roadsigns Newsletter"},"content":{"rendered":"<p>Marketing Roadsigns is the newsletter that accompanies this blog. Last year, I did it monthly, but have had to move to a bi-monthly schedule this year. <\/p>\n<p>To make up for the reduced frequency, I&#8217;ve decided to make the lead article in each issue exclusive to the newsletter. The March\/April issue (published today) features Customer Loyalty. I also have a brief review of <strong>Naked Conversations<\/strong> by Scoble &amp; Israel and <strong>Blogging for Business<\/strong> by Holtz &amp; Demopoulos. <\/p>\n<p>Some of the Roadmaps content will still be used in the newsletter and vice versa, but for the\u00a0 most part I am going to keep the two vehicles distinct. This blog, which has a PR\/marketing slant, will continue to focus on timely communications, blogging and industry issues. The newsletter will cover &quot;evergreen&quot; sales and marketing topics like customer loyalty, telemarketing and so forth. <\/p>\n<p>This way, those of you who are kind enough to read both the blog and the newsletter will get something a little different out of each, which hopefully equates to the best of both worlds. <\/p>\n<p>If you do not subscribe to the newsletter, but would like to check out one of the above-mentioned articles, I do <a href=\"http:\/\/www.getgood.com\/roadsigns.htm\">index the newsletter<\/a> on my company website. <\/p>\n<p><small>Tags: <a rel=\"tag\" href=\"http:\/\/technorati.com\/tag\/marketing%2Bnewsletter\">marketing+newsletter<\/a>, <a rel=\"tag\" href=\"http:\/\/technorati.com\/tag\/marketing\">marketing<\/a><\/small><\/p>\n<p style=\"color:#008;text-align:right;\"><small><em>Powered by<\/em> <a href=\"http:\/\/www.qumana.com\/\">Qumana<\/a><\/small><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marketing Roadsigns is the newsletter that accompanies this blog. Last year, I did it monthly, but have had to move to a bi-monthly schedule this year. To make up for the reduced frequency, I&#8217;ve decided to make the lead article in each issue exclusive to the newsletter. The March\/April issue (published today) features Customer Loyalty. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":""},"categories":[11,4,21],"tags":[],"aioseo_notices":[],"jetpack_featured_media_url":"","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/getgood.com\/roadmaps\/wp-json\/wp\/v2\/posts\/230"}],"collection":[{"href":"https:\/\/getgood.com\/roadmaps\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/getgood.com\/roadmaps\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/getgood.com\/roadmaps\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/\/getgood.com\/roadmaps\/wp-json\/wp\/v2\/comments?post=230"}],"version-history":[{"count":0,"href":"https:\/\/getgood.com\/roadmaps\/wp-json\/wp\/v2\/posts\/230\/revisions"}],"wp:attachment":[{"href":"https:\/\/\/getgood.com\/roadmaps\/wp-json\/wp\/v2\/media?parent=230"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/\/getgood.com\/roadmaps\/wp-json\/wp\/v2\/categories?post=230"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/\/getgood.com\/roadmaps\/wp-json\/wp\/v2\/tags?post=230"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}