{"id":277,"date":"2006-08-21T15:13:12","date_gmt":"2006-08-21T19:13:12","guid":{"rendered":"https:\/\/getgood.com\/roadmaps\/?p=277"},"modified":"2006-08-21T15:13:12","modified_gmt":"2006-08-21T19:13:12","slug":"the-a-list-follies","status":"publish","type":"post","link":"https:\/\/getgood.com\/roadmaps\/2006\/08\/21\/the-a-list-follies\/","title":{"rendered":"The A-list follies"},"content":{"rendered":"<p><strong>Subtitle:<\/strong> <em>&quot;A bunch of white guys linking around&quot;<\/em> <\/p>\n<p><strong>Starring:<\/strong> All the usual suspects <\/p>\n<p>Lots of chatter about the A-list again. This time spawned by a\u00a0 <a href=\"http:\/\/www.roughtype.com\/archives\/2006\/08\/the_great_unrea.php\">Nick Carr<\/a> post\u00a0 that likened the A-list to feudal barons, with the rest of us, the serfs. Funny post, much of which I agree with, some perhaps not, but that&#8217;s not what this post is about. That has been <a href=\"http:\/\/www.technorati.com\/search\/the%20great%20unread\">done already<\/a> this week. In fact,\u00a0 most (not all) of the current conversation seems like nothing more than a rehash of a similar cycle a few months ago, and a similar cycle a few months before that and so on and so forth. Perhaps a few different players, but also many of the same. How does it go, you ask? Well, someone (in this case Carr) brings up the issue of the A-list and the long tail, in some form or other. And they&#8217;re off. <\/p>\n<p>A bunch of white guys linking around. Lots of posts that say it&#8217;s a big problem because &quot;they&quot; won&#8217;t link to &quot;us.&quot; Or if &quot;they&quot; do, it is at the price of a link to them, thus perpetuating the A-lister&#8217;s position at the top of the heap. The opposing view (A-listers and others) includes concepts like\u00a0 poo, piffle, this isn&#8217;t really a problem, anybody can rise to the top, it doesn&#8217;t matter, get over yourself. And so on. With varying degrees of civility. <\/p>\n<p>&quot;A-listers&quot; feel attacked. Z-listers, downtrodden. Lather, rinse, repeat. <\/p>\n<p>Here&#8217;s the thing. There&#8217;s an A-list in blogging, as in just about everything. It&#8217;s a fact. It&#8217;s also a problem. I also believe that in blogging, it doesn&#8217;t need to matter. <strong>We can make it NOT matter. At least not so much.<\/strong> <\/p>\n<p>Wishing the A-list and associated mentality would go away just won&#8217;t make it so, and I for one have better things to do. Names may come and go on the LIST, but it will exist. There is always a top of the list, and we all can&#8217;t be on it.\u00a0 In any field, blogging included, some of the stars get to the top for the right reasons (fill in the blank on what you think is a right reason here), and others not. And my opinion about who deserves and who doesn&#8217;t won&#8217;t be the same as yours. That&#8217;s just the way it is.<\/p>\n<p>In part because life isn&#8217;t fair and no matter what &quot;they&quot; told you, it really isn&#8217;t a meritocracy. Everyone does NOT stand an equal chance to become president of the USA, even though it does seem that you don&#8217;t have to be particularly bright to climb that mountain. <\/p>\n<p>So if there&#8217;s a &quot;big lie,&quot; that&#8217;s it &#8212; everyone won&#8217;t rise to the top simply on merit. There just isn&#8217;t enough room. But&#8230; that does not mean that those at the top don&#8217;t deserve to be there. Many do. Or that if you aren&#8217;t at the top of the list, you don&#8217;t have merit. There <strong>are<\/strong><a href=\"http:\/\/weblog.burningbird.net\/2005\/03\/07\/guys-dont-link\/\"> systemic<\/a> <a href=\"http:\/\/bbgun.burningbird.net\/fooflah\/eat-the-red-couch\/\">barriers<\/a> in blogging just like in real life. And as the media companies dig in, some of the systemic barriers in blogging may get higher, not lower. <\/p>\n<p>It stinks, and it&#8217;s hard to change it. <strong>But we can talk about it.<\/strong><strong> That is how we make it not matter.<\/strong> And maybe even drive some change, but that&#8217;s a topic for another day. We need to keep talking about the A-list and the associated issues. And we need make sure that we&#8217;re also exposing people to the long tail. Not just the popular voices. Or the loudest. Or the crankiest. Sure, some bloggers wish to be &quot;on the list.&quot;\u00a0 Others don&#8217;t care. But they all have a voice, whether they are number 1, 10 or 100,000.<\/p>\n<p>Let&#8217;s start by forgetting the foolishness that the blogosphere is a pure meritocracy. Sure, merit matters, but so do a lot of other things. Assuming that those at the top are the &quot;smart&quot; ones to the exclusion of the rest is plain and simple stupidity. New bloggers, casual readers, everyone, needs to be reminded of this on a regular basis. If that means we have to have the A-list blog debate every few months, so be it. <\/p>\n<p>Don&#8217;t sweep the problems of gender\/ racial bias and marginalization under the rug. Expose them to the light of day on a regular basis, so people are aware. And perhaps take a little more time to investigate, to dig, to find an alternative viewpoint. <\/p>\n<p><strong>If we stop talking about the issues, they most definitely won&#8217;t get solved. <\/strong>We <strong>will<\/strong> be stuck with the Technorati 100 (blecch). <\/p>\n<p>But, let&#8217;s try not to take it too personally. Because it really isn&#8217;t about you.<strong> <\/strong>It&#8217;s about the system. Speaking only for myself, when I criticize <a href=\"https:\/\/getgood.typepad.com\/getgood_strategic_marketi\/2006\/08\/open_your_eyees.html\">the underlying biases<\/a> in the systems we use for blog discovery, I&#8217;m not<strong> <\/strong>accusing the A-list barons of deliberately setting out to keep the Z-list serfs on the farm or you of sexism. I can&#8217;t do anything about you (only you can) and I&#8217;m not that interested in trying. <\/p>\n<p>What I am doing is pointing out a systemic problem that we should all wish to solve. Whether we are on the top of the list or the bottom. <\/p>\n<p><small>Tags: <a rel=\"tag\" href=\"http:\/\/technorati.com\/tag\/A-list\">A-list<\/a>, <a rel=\"tag\" href=\"http:\/\/technorati.com\/tag\/gender+bias\">gender bias<\/a>, <a rel=\"tag\" href=\"http:\/\/technorati.com\/tag\/meritocracy\">meritocracy<\/a><\/small><\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Subtitle: &quot;A bunch of white guys linking around&quot; Starring: All the usual suspects Lots of chatter about the A-list again. This time spawned by a\u00a0 Nick Carr post\u00a0 that likened the A-list to feudal barons, with the rest of us, the serfs. Funny post, much of which I agree with, some perhaps not, but that&#8217;s [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":""},"categories":[5],"tags":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"Subtitle: &quot;A bunch of white guys linking around&quot; Starring: All the usual suspects Lots of chatter about the A-list again. This time spawned by a Nick Carr post that likened the A-list to feudal barons, with the rest of us, the serfs. 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