{"id":426,"date":"2007-10-12T09:19:56","date_gmt":"2007-10-12T13:19:56","guid":{"rendered":"https:\/\/getgood.com\/roadmaps\/?p=426"},"modified":"2007-10-12T09:19:56","modified_gmt":"2007-10-12T13:19:56","slug":"feeding-the-trolls","status":"publish","type":"post","link":"https:\/\/getgood.com\/roadmaps\/2007\/10\/12\/feeding-the-trolls\/","title":{"rendered":"Feeding the trolls"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" width=\"150\" height=\"150\" src=\"https:\/\/\/\/i0.wp.com\/getgood.typepad.com\/getgood_strategic_marketi\/no_trolls.jpg?resize=150%2C150&#038;ssl=1\" style=\"margin: 5px;\" data-recalc-dims=\"1\" \/><\/p>\n<p>This week, events in two blog circles in which I travel drew the trolls out from under their bridges: the <a href=\"http:\/\/www.leagueofmaternaljustice.com\/\">League of Maternal Justice&#8217;s BreastFest<\/a> and the &quot;retirement&quot; of a PR blog character whose public face was attractive but who was best known for its ill-spirited, trollish attacks on other bloggers. <\/p>\n<p>When a topic is controversial, even if only mildly so, the trolls are inevitable.&nbsp; What do you do when they show up in your place or in your face? <\/p>\n<p>The safest and sanest approach is to ignore them. <\/p>\n<p>That&#8217;s why I don&#8217;t feed the trolls. Sure, I&#8217;ve had them here from time to time, but&nbsp; lack of sustenance leads them to go elsewhere for their jollies. I don&#8217;t respond here, and if they attack in the comments on other blogs or Web sites, I ignore them there.&nbsp; It&#8217;s hard, especially when they get personal, as they always do. But the child&#8217;s nursery rhyme is true: sticks and stones may break my bones but names will never hurt me.<\/p>\n<p>Dealing with the trolls was particularly hard for some of the women actively engaged in the breastfeeding debate. The act and the decision itself are so highly personal, and&nbsp; it didn&#8217;t take long for the trolls to get offensive.&nbsp; But remember: the troll is the one with the problem. Not you. <\/p>\n<p>If a troll or two turns up here as a result of this post, I&#8217;ll ignore them. But unless a comment&nbsp; is obscene or libelous, I won&#8217;t delete it. I stand by my words. Let them stand by theirs. <\/p>\n<p>Some folks take a different approach. They bait the troll, on the theory that a troll&#8217;s arguments are so ridiculous, the troll will end up proving the initial point it is attacking. This can be successful, but you have to have a really strong stomach. Because a troll is not rational. No matter how logical your argument, it will never penetrate the troll&#8217;s generally thick skull. You will never convince him. Or her. <\/p>\n<p>But maybe, just maybe, proponents of this approach argue,&nbsp; if you can stay the course, the weird non-logic, personal attacks and ramblings of the troll, as compared to your logical, reasoned arguments, will convert a few folks on the fence. And of course, initially there is an adrenaline rush from building your argument to beat the troll. <\/p>\n<p>The rush doesn&#8217;t last, the troll will get ugly, and the chances of changing anyone&#8217;s mind this way are pretty slim. So, think hard before troll-baiting. Because it is going to hurt. <\/p>\n<p>As for the late, not lamented blog character, Robert French&#8217;s<a href=\"http:\/\/www.auburnmedia.com\/wordpress\/2007\/10\/11\/amandas-backstory-reveals-ugly-character-did-you-know\/\"> &quot;eulogy&quot; <\/a>for the not-so-dearly departed says it best.&nbsp; <\/p>\n<p><small>Tags: <a href=\"http:\/\/technorati.com\/tag\/troll\" rel=\"tag\">troll<\/a>, <a href=\"http:\/\/technorati.com\/tag\/trolls\" rel=\"tag\">trolls<\/a>, <a href=\"http:\/\/technorati.com\/tag\/League+of+Maternal+Justice\" rel=\"tag\">League of Maternal Justice<\/a>, <a href=\"http:\/\/technorati.com\/tag\/Robert+French\" rel=\"tag\">Robert French<\/a><\/small><\/p>\n<p><!-- ckey=\"0E391075\" --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This week, events in two blog circles in which I travel drew the trolls out from under their bridges: the League of Maternal Justice&#8217;s BreastFest and the &quot;retirement&quot; of a PR blog character whose public face was attractive but who was best known for its ill-spirited, trollish attacks on other bloggers. 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When a topic is\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Susan Getgood\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/getgood.com\/roadmaps\/2007\/10\/12\/feeding-the-trolls\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.9\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Marketing Roadmaps -\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Feeding the trolls - Marketing Roadmaps\" \/>\n\t\t<meta property=\"og:description\" content=\"This week, events in two blog circles in which I travel drew the trolls out from under their bridges: the League of Maternal Justice&#039;s BreastFest and the &quot;retirement&quot; of a PR blog character whose public face was attractive but who was best known for its ill-spirited, trollish attacks on other bloggers. 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