{"id":854,"date":"2010-03-26T07:37:00","date_gmt":"2010-03-26T12:37:00","guid":{"rendered":"https:\/\/getgood.com\/roadmaps\/?p=854"},"modified":"2010-03-26T07:37:00","modified_gmt":"2010-03-26T12:37:00","slug":"coming-attractions","status":"publish","type":"post","link":"https:\/\/getgood.com\/roadmaps\/2010\/03\/26\/coming-attractions\/","title":{"rendered":"Coming attractions&#8230;"},"content":{"rendered":"<p>I&#8217;m in the final days of the first draft of <em>Professional Blogging for Dummies<\/em> so no time to post until next week. Here&#8217;s what you can look forward to on Marketing Roadmaps when I come back:<\/p>\n<p><strong>Douches, snakes and Brand Ambassadors<\/strong> &#8212; my take on some topics that have been swirling around Twitter this week. <em>Preview:<\/em> These bad pitches are proof positive that the <a href=\"http:\/\/www.blogwithintegrity.com\/?page_id=111\">blogger outreach webinar <\/a>we are doing on April 6th is very much needed. <\/p>\n<p><strong>Why (most) PR and ad agencies (still) don&#8217;t get social media<\/strong> &#8212; Inspired by <a href=\"http:\/\/www.pr-squared.com\/index.php\/2010\/03\/advertising-agencies-dont-understand-social-media-example\">a post from good friend Todd Defren<\/a>. I agree with Todd that most ad agencies don&#8217;t get it, but, see previous item, don&#8217;t believe many PR agencies are any better. I&#8217;ll explain why. <\/p>\n<p>And over on my personal blog Snapshot Chronicles, I&#8217;ll be posting <strong>Mainstream Media versus Woman<\/strong>, my take on the issues underlying stories like the <a href=\"http:\/\/www.google.com\/search?hl=en&#038;q=new+york+times+mommy+brand&#038;aq=f&#038;aqi=&#038;aql=&#038;oq=&#038;gs_rfai=\">March 14th New York Times feature on mom blogs. <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;m in the final days of the first draft of Professional Blogging for Dummies so no time to post until next week. Here&#8217;s what you can look forward to on Marketing Roadmaps when I come back: Douches, snakes and Brand Ambassadors &#8212; my take on some topics that have been swirling around Twitter this week. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":""},"categories":[36,5,32],"tags":[],"aioseo_notices":[],"jetpack_featured_media_url":"","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/getgood.com\/roadmaps\/wp-json\/wp\/v2\/posts\/854"}],"collection":[{"href":"https:\/\/getgood.com\/roadmaps\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/getgood.com\/roadmaps\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/getgood.com\/roadmaps\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/\/getgood.com\/roadmaps\/wp-json\/wp\/v2\/comments?post=854"}],"version-history":[{"count":0,"href":"https:\/\/getgood.com\/roadmaps\/wp-json\/wp\/v2\/posts\/854\/revisions"}],"wp:attachment":[{"href":"https:\/\/\/getgood.com\/roadmaps\/wp-json\/wp\/v2\/media?parent=854"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/\/getgood.com\/roadmaps\/wp-json\/wp\/v2\/categories?post=854"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/\/getgood.com\/roadmaps\/wp-json\/wp\/v2\/tags?post=854"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}