This bad pitch gets the Grinch Award for crass commercialism and totally missing the point of Christmas.
More than 100 years ago, Francis Church reassured a young girl about Santa Claus with words that created a picture that still resonates today. This service, on the other hand, suggests lying to your kids with faked photographs. Bad enough, but that’s not what they are pitching.
It’s really a thinly disguised affiliate marketing pitch.
However, the blogger to whom this was sent does not run advertising or review products. She’s also Jewish. If you are counting, that’s three strikes, and makes it crystal clear that the flack has never read the blog.
If you are going to pitch Christmas, at least get one thing right: Christmas is about GIVING, not about how much money we can make off our friends and readers. Donate to charity. Give toys for tots. Something to show that you are not the Burgermeister.
Not to mention, the product is just yucky. If you choose to share Santa with your children, there are so many ways to make him real that reinforce the spirit of the holiday and the imagination of the child. You don’t need some faked photo.
If you are going to call on Santa to help with your product or your pitch, make sure what you’re offering has the right holiday spirit. Lying to your kids does not qualify.
Today’s clip is, of course, You’re a Mean One Mr. Grinch: