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Marketing Roadmaps

Friday Evening Pop Quiz: Blogger Relations

May 8, 2009 by Susan Getgood

Hey campers, I’ve got a much longer post brewing about big budget blogger outreach, sponsored posts, the FTC and whether the signal to noise ratio in the blogosphere (and especially on Twitter) is out of whack. I’m also still working on my case studies on AAA and Nintendo Wii.

But for tonight you’ll have to settle for a blogger relations pop quiz.

Question: What’s wrong with this picture?

Situation: True story, sent to me today from a mom blogger friend.

PR firm sends blogger a Father’s Day pitch.

Blogger replies:

product-reviews

PR firm replies:

sample

Extra Credit Question:

What’s the WORST Mother’s Day Blogger Pitch?

a. JiffyLube Gift certificate

b. Yankees Sod

c. They both suck. What are these people thinking?

Answer in the comments.

Related

Filed Under: Blogger relations, Blogging, Social media

Reader Interactions

Comments

  1. Busy Mom says

    May 9, 2009 at 10:22 am

    And a product review would be done without having the product, how? I just don’t get it.

    As for the next question, would possibly depend on the amount of the Jiffy Lube certificate…

    Busy Mom´s last blog post..National Mom’s Night Out

  2. Kimberly/Mom in the City says

    May 9, 2009 at 9:31 pm

    That’s funny. I got the JiffyLube pitch in my inbox myself. Uh, no – not for Mother’s Day!

    Kimberly/Mom in the City´s last blog post..Happy (Early) Mother’s Day!

  3. Julie @ The Mom Slant says

    May 10, 2009 at 3:02 pm

    The answer is C. Lube up and sod off, folks.

    Julie @ The Mom Slant´s last blog post..Viagra after dark on any given Sunday

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