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Marketing Roadmaps

Workshops

Marketing Roadmaps – On the road and your “radio” dial

June 2, 2008 by Susan Getgood

On the road again. Or at least your iTunes dial. Here’s where I’ll be in June.

Thursday June 5th, 3:20pm
Vocus User Conference Panel on Blogger Relations. With Aaron Brazell, Colin Delany and Geoff Livingston. Moderated by Jiyan Wei from Vocus. Free admission for bloggers to this panel; email or DM me on Twitter by noon Wednesday and I will forward your info to Vocus for the free registration.

Wednesday June 11th
I’ll be a guest on two live podcasts on the 11th.  At 1pm Eastern, I’ll be one of the guests on a For Immediate Release call-in community discussion about PR spam and media databases.

At 9pm Eastern, I’ll be on Kristen Chase’s Motherhood Uncensored show on BlogTalkRadio talking about the best (and worst) practices in blogger relations. Call in to (646) 915-8634 to ask questions or login to www.blogtalkradio.com to join our discussion by chat. We really want to hear about the best and worst pitches YOU’VE received, so please join us.

Tuesday June 17th 11am-3pm
I will be joining the SOCAP (Society for Consumer Affairs Professionals) New England Chapter at its kickoff event in Weston MA. I will be presenting  my workshop Engaging the Customer with Blogging and Social Media. Registration info.

Wednesday June 25th 8:30am-1pm
I’ll be presenting a workshop for the NY Metro Chapter of SOCAP: CGM, Blogging and Social Networking: Are they redefining corporate strategy? at Tiffany’s in Parsippany, NJ. Registration info.

Filed Under: Blogger relations, Customer Service, Social media, Workshops

New Comm Forum, blog move, Star-Ledger on Camp Baby

May 5, 2008 by Susan Getgood

Just a few quick updates.

First, I will eventually get the slides from the Alumni panel at New Comm Forum up on the conference wiki, but for now, I’ve linked them here (PDF 2M). Thanks again to Jen McCLure, executive director of the Society for New Communications Research for supporting the panel and giving it such a nice slot on the program, and to the four alumni who shared their stories: Wendy Harman, Bob Siller, Doug Bardwell and Chris Turner.

Don’t miss the Star-Ledger’s story on Johnson’s Camp Baby. No news in it for readers of this blog, but nice to see mainstream media do such a balanced blogging story.

Finally, Marketing Roadmaps will be moving to Word Press sometime this summer, but I promise to give plenty of warning and will run in parallel for at least a month. Thanks to everyone for their advice and words of encouragement.


Filed Under: Blogger relations, Blogging, Workshops

SOCAP Social Media 101 Workshop

May 2, 2008 by Susan Getgood

On Wednesday, I had the pleasure of giving a social media & blogging 101 workshop at the SOCAP (Society of Consumer Affairs Professionals in Business) International Symposium here in Boston.

Here are the slides for those attendees that want to download them. If you have trouble downloading just shoot me an email at sgetgood@getgood.com and I will email them to you.

If you are interested in the workshop for your organization, it lasts about two-hours, and focuses on the application of new media tools like blogs and Twitter to customer service and consumer affairs. Email me to discuss in more detail.

Download Blogging101_SOCAP.pdf (2396.7K)

Filed Under: Blogging, Workshops

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