Using Social Media to Build Your Brand – my topic at the upcoming Conferences For Women in Pittsburgh, Houston and Boston

I’m really looking forward to speaking at the upcoming Pennsylvania Governor’s Conference for Women (10/14), the Texas Conference for Women (11/10) and the Massachusetts Conference for Women (12/9).

At each conference, I’ll be teaching a workshop on Using Social Media to Build Your Brand. Here’s the abstract:

In this tough economy, it’s more important than ever to develop a brand and set yourself apart from the rest of the masses. Whether you have a job and are looking to advance, in the midst of a job search or working to build a business, social media provides the skills, network and energy to create a serious career advantage. This interactive workshop will explore ways to master social media to help create and reinvent your brand, reputation and thought leadership. Attendees will learn how to utilize social media to:

• Establish access to new networks
• Leverage Facebook and Twitter as a practical professional tool
• Create a blog to align with and help you achieve your short-and-long-term professional goals
• Break into new industries, professions and business opportunities

I’ll be arriving in each town the day before the conference and generally taking off sometime in the late afternoon of the conference, but would love to connect with as many folks as I can while I am in town. If you are planning to attend one of the conferences, or just live locally, please email or dm me and let’s see if we can’t get a meet-up/tweet-up going the night before the conference.

The exception to this is Boston. While I hope to have a home base in Connecticut by then, we’ll still be living in Mass. as well. The plan is to see the calendar year out here, and then transfer my son to his new school after the December break. So I won’t be scramming after the Boston conference with quite the same speed!

I’ve already given away my pass to the Pennsylvania Conference,  but I have a pass to give away to each of the other two conferences as well. All you have to do is leave a comment on this post. Be sure to let me know which conference you’d like to attend, Texas or Mass. I’ll use a random number generator to pick the winning comments. The first comment number generated will get the pass for her conference of choice, and then I will generate numbers until I get a comment for the other conference. Please post your comment by midnight EST Sunday October 17, 2010. I’ll pick the winners early the following week.

Also, if you have a copy of Professional Blogging For Dummies and you’d like me to sign it, please feel free to bring it with you. I always have time for that!

Update 8 October: I will be doing book signings at the Conferences for Women bookstore so if you don’t have a copy yet, you will be able to buy one there.