There is a lot of conversation going on this week on the topic of blogging, PR and ROI. Here are some posts that I liked today.
Ross Mayfield on Feeding a Crisis, commenting on the Steve Rubel post I mentioned earlier.
From Communication Revolutions, two posts: Blog ROI and Blogs and Corporate Marketing. The Blogs and Corporate Marketing post links to a post from "Chief Blogging Officer" Christopher Locke.
A book about RSS that I learned about from T. L. Pakii Pierce’s How to Blog for Fun and Profit blog. The book is called: Unleash the Marketing & Publishing Power of RSS. Links: Pierce’s review of the book The website for the book
Finally, completely unrelated to marketing, but important for the future of our country and the education of our children, an item from Assorted Stuff: Getting by on the Cheap. Read it and think about where our tax dollars REALLY should be spent.
Update: More on blogs and crisis comms from Renee Blodgett at Down the Avenue.